Crystal Apple, one of Turkey's most prestigious award ceremonies in the field of advertising organized by the Advertising Association, was held for the 37th time this year.
Crystal Apple, one of Turkey's most prestigious award ceremonies in the field of advertising organized by the Advertising Association, was held for the 37th time this year. Faber-Castell won the Bronze Apple with its “Non-Glare Advertisement” for its “Pitt Graphite Matt” product. The award-winning work, featuring a black-and-white drawing and the slogan “Block Glare with Pitt Graphite Matt”, emphasized the matte texture and high black density of the product.